Archive for Mod 5 Week 2
Module 5 Week 2
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Module 5: Benefiting from the Success of Your Book
Week 2: The power and art of press releases
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I have known Lynn for a few years now. She has managed a book launch campaign for my book Awakened Wisdom: A Guide to Reclaiming Your Brilliance (which reached #1 bestseller in Spirituality) and I have also been a guest on some of her other campaigns. Bottom line - Lynn gets the job done!
Lynn recently came onto my radar while I was working with Allison Maslan. I was immediately drawn to her and wanted to promote her on Girlfriend Mentors. In our conversation to set up an interview with her I shared that I was using my blog danceofabeautifulwoman.com as a way to create and write my book.
I have been very stop and go with this as I am involved in so many other projects, but within minutes of mentioning it to her, I realized I was now in a coaching session! Lynn is such a natural coach that the conversation turned so easily to what I needed in order to make my book a reality. I feel so empowered to move forward and see it happen and she created a space for me to commit a date for the first draft.
When we were finished I told her two things: "I feel like I need to write a check!" and that she is "NEATO!" I've decided she is actually SUPER DUPER NEATO! Thanks Lynn - it was nuch more than I asked for!
Lynn's workshop on Spiritual Marketing made me realise how pervasive the conventional fear-based marketing paradigm is and how simple it is to create an alternative based on creativity and cooperation.


